Santa Ana, CA – June 20, 2007 – Since the HPBA Expo in March, MFI has signed up a number of new sales partners; Skolnick and Associates in the New Jersey and New York area, Brian Richards in Oregon, Washington and B.C. and Chuck Tunnell in Virginia, North and South Carolina.
We have brought on several new distributors including Quality Stoves in Post Falls, ID who gave us an opening order right at the show. Our regional distributor, Arizona Fireplaces signed up two additional dealers; Alpine in Utah and Warming Trends in Ketchem, ID. We have also brought on our East Coast regional distributor, Masda Corporation in Whippany, New Jersey. They have already been successful in creating sales magic with Mason-lite in with their Berlin, New Jersey dealer, Fireplace People. Recently MFI has also passed compliance requirement in California and had signed Capo Valley Fireside in Orange County, CA as a sales partner. Capo Valley has landed multiple new construction projects and will be featured in our up coming “Installation Training Video” which we anticipate a delivery of early July. Please drop us an email if you would like to become a certified MFI Mason-Lite installer.
Also be on the look out for our Mason-Lite fireplace on national TV!. In mid May we shot an episode for HGTV in Knoxville, TN showcasing the Mason-lite modular fireplace.
MFI’s fireplaces have recently passed the freeze/thaw compliance allowing our products to be installed outdoors. We are currently in the process of developing new models dedicated for gas burning and larger wood burning fireplaces for use in indoor and outdoor applications. As we improve on our product offering, we are looking at ways to simplify the installation process, especially with the application of the firebrick. Look for more in the near future.
The modular concrete fireplace business is one of the fastest growing niches in the fireplace hearth industry. Outdoor fireplaces are becoming a must-have fixture in premium home.
We continue to open up new territory in rapid pace across the states. Please become a MFI sales partner and inquire today!